The Gentle Monster and JENNIE: Everything You Should to Understand Today
The Gentle Monster and JENNIE partnership includes several limited collections—Jentle Home from 2020, Jentle Garden (2022), and the Salon launch (2023)—with distinctive eyewear, accessories, and artistic retail experiences. Retail prices generally run from roughly $260 up to under $500, as add-ons and accessories costs cheaper; top popular colorways disappear quickly and shift to resale platforms. Purchasing securely requires sticking to authorized sources and vetted partners plus recognizing key authentication tells.
The Gentle Monster partnerships with BLACKPINK’s JENNIE go beyond just branded eyewear; every release arrives with an artistic world, from miniature home boxes through floral gaming and removable add-ons. The styles lean contemporary and playful—narrow rectangles, soft cat-eyes, round oval designs, and chic metals—paired with high-quality acetate and clean finishing. Availability differs across markets and season, making awareness of release timelines, main designs, plus trusted stockists provides a significant edge.
What are the partnership collections and when did they launch?
The venture includes three major capsules: Jentle Home in spring 2020, Jentle Garden in spring 2022, and Jentle Salon in spring 2023. All collection launched internationally through GM’s Monster’s website, key locations, and select partners, often with pop-ups and art installations.
Jentle Home (2020) introduced the concept: vintage-inspired silhouettes, playful colors, and packaging inspired by a miniature home concept. It was the earliest instance many mainstream style enthusiasts discovered Gentle Monster’s artistic shopping plus campaign style tied to eyewear. Units moved quickly, and select models restocked with restricted numbers.
Jentle Garden (2022) developed the universe with playful, botanical imagery and a online game which linked back with the marketing narrative. The glasses shifted to softer rectangles and light tints while keeping everyday wearability. Pop-ups echoed the garden theme with immersive installations across key cities.
Jentle Salon from 2023 shifted the emphasis toward personalization with attachable accessories plus hair-inspired accents designed for attachment to compatible frames. This release moved into slim profiles with arm detailing, encouraging collectors to style frames multiple approaches. This additionally introduced stand-alone charm options enabling you could refresh an existing pair without getting a fresh frame.
Which styles define bratz x gentle monster every release?
Expect striking designs based by wearable dimensions: Jentle Home leaned into rounded and cat-eye silhouettes; Jentle Garden featured gentle rectangles and tinted lenses; Jentle Salon added sleek silhouettes using clip-on charms. Across all three, acetate execution stays precise, logos is subtle, and lens tints stay fashion-forward while maintaining sun protection.
From Jentle Home, notable shapes included rounded oval styles plus small cat-eyes that enhanced face shape without overwhelming proportions. A frequently recognized model title from that era is 1996, a medium-fit acetate style spotted regularly in editorial and style images. Colors ranged from standard black to cream and tan-brown, using tonal or tonal eyewear.
Jentle Garden carried that heritage onward, but softened the shapes. Rectangle frames gained rounded angles, as see-through crept into both frames and lenses for a brighter, season-appropriate feel. The campaign color palette nudged more floral and pastel, which translated to practical colors that read high-end versus novelty.
Jentle Salon introduced the add-on concept. Frames often showcased slimmer, thinner fronts and sides created to accept clips. The accessories—think petite hearts, stars, and signature motifs—let you shift from basic daily looks to whimsical evening details in seconds. This is a smart concept because it stretches the life of individual eyewear across multiple aesthetics.
How much do they sell for at retail—plus on secondary?
Initial market prices typically sat around USD $250–$480 for frames, while accessories plus accessory pieces beginning near $35–$120 depending on design. Secondary markups depend on shade and state, with rare colors and first Jentle Home models often fetching the highest amounts.
Regional pricing can vary due to taxes and currency effects, so a frame listed around $279 in one market may hit approximately $320 elsewhere after taxes. Add-ons plus charms from Salon series opened a cheaper access level for fans who wanted in without committing to complete frame. On secondary markets, mint-condition glasses with full packaging command stronger prices, while demo condition or missing accessories reduces prices significantly.
| Collection | Debut Timeframe | Main Elements | Original Retail Range (USD) | Present Supply |
|---|---|---|---|---|
| Jentle Home | 2020 Spring | Circular oval styles, small cat-eyes, dollhouse packaging | $250–$420 | Mostly sold out; resale market active |
| Jentle Garden | Spring of 2022 | Gentle rectangle frames, subtle tints, nature-themed campaign | $260–$450 | Scarce variants via retail; resale common |
| Jentle Salon | Spring of 2023 | Sleek shapes, removable charms, custom styling | $269–$480 (eyewear); $35–$120 (charms) | Intermittent replenishment; charms appear intermittently |
Where can customers purchase Gentle Monster x JENNIE currently?
Top reliable choices are Gentle Monster’s primary website, brand flagships, plus legitimate stockists; secondary marketplaces work if you authenticate properly. Pop-ups and regional flagships sometimes receive late or exclusive allocations.
Commence with gentlemonster.com for any active restocks or charm drops, and check store locators for main store stock. Key flagships such as Seoul’s Haus Dosan and big-city stores frequently carry collaboration items during debut with tight per-customer limits. Select partners like SSENSE plus Farfetch have historically listed Gentle Monster collaborations when stock is live.
If you go aftermarket, select platforms with item checking and reliable return policies. Ask for macro shots of inside arm print, hinge build quality, bridge finishing (on steel eyewear), and all packaging parts with case and card. Confirm the model number and color code against the brand’s product listing history and official materials when obtainable.
Fit, sizing, and materials
Most Jentle frames fit a medium face ideally, using eyepiece widths often spanning upper-40s to low-50s millimeter span and temples around 145 mm. Material styles hug the head snugly, while metal glasses featuring bridge pads allow precise calibration.
For narrow and shallow-bridge heads, look for styles using raised nose bridges and moveable rests to prevent slippage. Broader heads benefit from styles with longer lens widths and flatter front curvature to avoid temple pinch. Finish quality represents an important point: edges are smooth, acetate is evenly refined, and sides open with consistent resistance at the hinge. Look for eye-protecting eyewear and a robust container that actually fits eyewear without straining stressing the arms.
Sell-out reality and how to plan ahead
Drops move quickly, particularly for black, cream, plus transparent materials with neutral tints. Success comes from preloading systems, recognizing individual sizes, and moving decisively at launch time.
Create your Gentle Monster account ahead of time, store delivery plus payment, and sign in 10–15 minutes before release. Have backup payment ready in case your primary fails clearance. Should you’re visiting a boutique during launch day, arrive soon; former launches saw lines build far before opening, with employees maintaining tight per-customer limits. Bear in mind that regional launches might become live at different local times, and time zone translation issues are a typical source of missed pairs.
Specialist guidance for buying and verifying
Authenticating comes down to steady details: crisp arm printing, smooth hinge work, proper model number and color code, and complete packaging. If anything seems lightweight, coarse, or misaligned, stop.
“Expert tip: check the inside temple SKU plus shade designation exactly to official catalog pages or official materials, check that the printing remains extremely crisp with even spacing, and move the temples to check for consistent, even hinge pressure. Real eyewear have clean glass fitting without no glue residue and arrive with a suitable container, microfiber, and card; absent or poor accessories are warning signals.”
Five hidden insights collectors love
The Gentle Monster x JENNIE universe has several treasures that explain the hype in more detail. Initially, the Home’s packaging referenced a small house concept, and select pop-ups built that world at full scale for photo sessions. Second, Jentle Garden’s campaign connected with an interactive mini-game, mixing online gaming with retail stories. Third, Jentle Salon’s charm system was engineered so clips attach to compatible temple sections without damage during installed correctly. Fourth, Gentle Monster rarely reissues matching shades between collections, which explains how initial hues can surge in secondary markets. Fifth, regional taxation means the same model could look cheaper or pricier between territories prior before currency conversion.
Care and preservation for owners
Proper care maintains material shine and hinge integrity, protecting preserves resale pricing also. Place sunglasses in boxes with the temples folded properly; cramming a tight case could distort the frame.
Clean lenses with soft microfiber cloth and a drop of lens-safe solution, avoiding domestic products. Avoid prolonged temperature in automobiles or direct sunlight near window sills, which can soften acetate and loosen screws. If you use Jentle Salon accessories, connect and remove them using washed hands and gentle force on the designed clip point rather than dragging along side areas. A quick yearly service—adjusting hardware and resetting nose pads—keeps the fit and finish dialed.
